What’s New about ECI Awards 2017

案例奖lSeveral changes have been made to the ECI Awards 2017 to make the competition rules more sensible and the whole online entry system more friendly, and to encourage more innovative efforts to enter the competition.

The main differences are shown as below:


We’ve made adjustments to category and subcategory definitions. Policy Innovation becomes an invitation-only category.

Scoring System

Judges are asked to evaluate each entry based on “1+3” new specific criteria.


To help innovations worth investing in get the attention they deserve, works still in the planning stage can enter the competition now as long as they fall into the eligibility time period.

Varieties of Entries

To encourage brick-and-mortar businesses, we’ve attached more importance to the digital innovations of physical products/services than before to convey that Plus Internet should be advocated as much as Internet Plus.

Entry Materials

We’ve adapted entry forms to suit the new scoring system.

Entry System

Online Entry System has been upgraded and the English version is available now.


We’ve introduced a new award – the Best Marketing Innovation of the Year to honor the best work among all the gold winners of the 14 subcategories of Marketing Innovation. The Grand ECI winner will be selected among the winner of the Best Marketing Innovation of the Year and gold winners of the other categories.

Entry Fees

Starting from January 1, 2017, entrants have to pay entry fees according to the same global standard.

Click here to know more about the 2017 competition.

Inquiries about Competition

Steven Wu, Head of Competition

Email: wcy@eciawards.org

Mobile: +86 18217630557

Inquiries about Judging

Mia Lin, Jury Manager

Email: mia.lin@eciawards.org

Mobile: +86 13501373523


Seven Hu, Co-branding Director

Email: seven.hu@eciawards.org

Mobile: +86 18610999731

Direct: +86 10 58692387

Media Relations

Elliott Liu, Director of Media Communications

Email: elliott.liu@eciawards.org

Mobile: +86 13146153410

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